The award “iF design award” is, since its introduction in 1953, a permanent, well-known brand mark with regard to “perfect” creation. For every buyer of designer products “iF award” is a means of orientations in the market because it indicates a desire for innovation and the courage to compare with the competition. With over 1,100 participants from over 30 countries, the competition “iF design award” is one of the most important one in the world. With more than 2,300 submitted products, an international jury of experts select the winner of the “iF Label”, whose presentations of products on the exhibition at iF fair area notify for seven months more than 300,000 visitors on the latest trends in design. IF basis for the range of services creates in total five independent, equal rights designer competitions: the iF product design award, iF communication design award, iF design award china, the iF material award, the iF brand Best of CeBIT award, iF concept award and iF gold award.